The Golf Event that Educates & Connects

Participate in this one-of-a-kind experience at Pebble Beach Golf Links®.
3 days of golf, networking, educational seminars, camaraderie and some great prizes.
This event delivers the ultimate golf experience for all skill levels

JOIN your best clients at Pebble Beach Resorts® for 3 days of golf, workshops, networking and more!
PLAY on the same courses as the U.S. Open Championship and compete for prizes.
NETWORK with an invite-only group of executives and their clients from premier destinations and properties.
LEARN from the pros. Attend clinics and seminars on meetings and golf.

Event Includes

Overnight Accommodations
Transfers between Airport and Pebble Beach
All Planned Group Meals/Receptions
Two Days of Tournament Play on Pebble Beach Golf Links®
Skill Competitions & Prizes

How to Participate

Meeting industry suppliers, contact your sales rep for sponsorship opportunities.
Meeting professionals, your exclusive invitation will come from one of the participating properties and destinations. Contact your preferred destination/property for your invitation!

Conditions

To be considered, all participants must fill out a qualification form which will be reviewed and verified
Only qualified applicants will be considered
Invitees given an ID Code are automatically approved to participate

To be considered for this program, please complete the application. If you have any questions, please email SMU@nielsen.com.

Tuesday, July 6th
All Day	Arrivals & Check-in at Inn at Spanish Bay Golf Course Practice rounds available at discounted rate of $187 Contact Ken Schmalz for practice rounds

4:00 to 6:00 PM	Registration Location: Group Desk

7:00 to 9:00 PM	Welcome Reception Location: Troon Room at the Inn at Spanish Bay Sponsored by:

Wednesday, July 7th
8:00 to 9:00 AM	Pairings Breakfast Morning Welcome by former NFL Pro Warren Sapp Location: Peppoli Restaurant Sponsored by:

Warren Sapp played 13 seasons in the NFL -- nine with the Tampa Bay Buccaneers and four with the Oakland Raiders. He was named the NFL's defensive player of the year in 1999 and won a Super Bowl with Tampa Bay in 2002. Upon his retirement in 2007 he moved into the broadcast booth as a commentator on the NFL Network and on Showtime. Later that year he was paired with professional dancer Kym Johnson on Dancing With the Stars. Presented by Golden Platter Sports

9:40 AM to 12:50 PM	Tee Times - Pebble Beach (each schedule will be personalized) Hotel Lobby for transfers Boxed Lunches Sponsored by:

Afternoon	Free Time (if not golfing)

7:00 to 9:00 PM	Reception & Dinner Hotel Lobby for transfers Location: Monterey Aquarium Sponsored by:


Thursday, July 8th
8:00 to 10:00 AM	Breakfast & Educational Session Speaker: John Fikany, Microsoft Topic: How Technology and Meetings Are Changing the World Location: Ballroom West Sponsored by: TBD

John Fikany, Vice President of Microsoft U.S. Commercial Sector Industries, oversees strategy, sales, partners and marketing across Microsoft’s four key industry sectors – financial services, manufacturing, health and life sciences, and distribution and services. He is also a member of Microsoft’s U.S. and North American Enterprise Leadership Teams. His organization supports close to 3,000 enterprise customers with over $6.4 billion in revenue.

10:00 to 11:30 AM	Business Marketplace Location: Ballroom West

12:00 PM	Shotgun Tee Times – Spanish Bay Beat the NFL Pro on the Par 3 Golf Challenge with Warren Sapp Hotel Lobby for transfers Boxed Lunches provided Sponsored by: TBD

7:00 to 10:00 PM	Closing Reception and Dinner Prize Winners Announced Location: TBD Sponsored by: TBD

Friday, July 9th
ALL DAY	Departures

Dates

resort

location

The Golf Event that Educates & Connects

List of Sponsors:

Agenda:

Prizes:

Sponsorship Opportunities: